Wii and DS holiday search resultsWhen it comes to November product searches in the UK, Wii and DS were far ahead of the pack.

In a recent analysis of the Shopping and Classifieds category of Hitwise, Nintendo Wii took up a full 0.19% of searches.  Nintendo’s handheld DS took the two slot with 0.07%.  

According to Hitwise, the Wii accounts for a whopping 6 out of every 10 searches for a gaming console. To get a feel for just how popular Nintendo products are at the moment, the two combined actually outpaced searches for Apple products combined. However, there were large increases in people looking online for both the iPod and the iPhone, so Apple’s got little to worry about.

Sadly, these statistics are not particularly useful for those who are still looking to purchase a Wii — there’s still a massive shortage in the UK with no signs of letting up. 

The Hitwise Top 10 product searches for November were as follows:

1. Nintendo Wii
2. Nintendo DS
3. Ugg boots
4. Lego
5. Bratz
6. iPhone
7. iPod
8. Barbie
9. iPod Nano
10. Xbox 360


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